If you want to reach your customers on WhatsApp, you need to partner with an official Meta Partner such as Interakt, Heltar, or AiSensy.
There are a lot of options available in the market and in this article you will find all the alternatives to Interakt we could get our hands on and our comprehensive review.
What is Interakt?
Interakt is a WhatsApp business API provider. Think sending bulk messages, chatbots, package tracking details, and OTP verification on WhatsApp. These messages can only be sent through a Meta business provider. Interakt is one among many Meta business providers available in the market.
Interakt Features:
Along with WhatsApp bulk messaging, chatbots, and WhatsApp marketing Interakt highlights the following features.
Auto Retries: Allowing businesses to automatically send messages to failed leads.
Campaign Summary Report: Allows businesses to track all their campaigns in one single dashboard.
COD to Prepaid Campaigns: Shopify merchants can ask customers to prepay for their COD orders.
Automated Out-For-Delivery campaigns: Merchants could send automated notifications on WhatsApp when the orders are out for delivery.
Why consider an Interakt alternative?
While mostly all the Meta WhatsApp API providers have similar features, a difference comes in how much they charge for their features.
To understand that, we look at the cheapest offering from all the WhatsApp business API providers and compare the features they offer.
Interakt’s cheapest monthly offering called ‘Growth Plan’ costs ₹2499/month!
Missing Features in Growth Plan:
- The Chatbot UI is not intuitive and harder to use for most folks.
Consumer-level campaign report is not available on the plan that costs ₹2499/month!
A limit of 300 requests/min, meaning 10000 messages would take >30 mins to send!
No catalogue messaging available for the base pricing, for that you will have to shell out an extra ₹1000/month!
Interakt Pricing:
#1 Heltar - Best WhatsApp API Alternative to Interakt
Sell products 10x faster with our mobile & Desktop platforms!
Heltar was built to democratise access to WhatsApp business API to SMEs & reduce the Marketing costs of Enterprises.
Heltar provides an easy-to-use no-code chatbot builder with latest integrations.
The pricing starts at ₹799/month and we will heavily critique in this article the offerings you get for that price and how they compare to Interakt.
Heltar Features:
- AI enabled no-code chatbot builders with advanced capabilities and intuitive UI.
- Bulk messaging and bulk broadcasts.
All the campaign analysis tools you will need including link tracking and external integrations not provided by Interakt.
You can send 4800 messages-per-minute on Heltar vs 600 messages-per-minute on Interakt's most expensive plan.
Catalog messages are included with their base models and do not cost extra unlike Interakt.
Dedicated account manager & growth consultation for all clients.
OpenAI Integration: Domain-specific integration with your pre-trained OpenAI models.
Some additional features offered by Heltar are:
No limit on the number of chatbot responses.
A transparent pricing structure.
24/7 Customer support is available on call, WhatsApp, or email.
1,000,000+ messages in one click without getting banned.
OpenAI and Google Sheets Integration.
No-code bots enabled by their drag & drop architecture.
A shared dashboard for the entire sales team.
Limitations:
Integrations: Heltar allows multiple integrations, easy or complex. The drag and drop and low-code system allows every integration with Heltar’s WhatsApp Business API.
Pricing:
CRM: ₹799/Month
1 Bot+CRM: ₹1499/Month
#2 DoubleTick - Second Best Interakt Alternative
Doubletick is a top WhatsApp business API provider allowing businesses to send personalized messages at scale through the WhatsApp Business API, with built-in automation tools for enhanced customer interactions and quick responses.
DoubleTick features:
Aside from the basic WhatsApp chatbots, marketing, and bulk messaging features
Customer Segmentation: Allows users to create groups and segment customers for effective targeting.
Pabbly, Zoho, Shopify, WooCommerce & Quicksell integrations.
Automatic agent assignment: Assigns the leads to your agents automatically.
Agent activity & Account summary: Track the activities of your agents and according to defined KPIs.
Dedicated account manager & growth consultation for Enterprise clients.
Their ‘Standard’ plan starts with ₹2500/month.
DoubleTick limitations:
Only 5 agents can be added with the plan. Additional agents cost ₹500/month.
Automatic chat assignment is not present in this plan.
You can only broadcast to up to 25000 people at a time and schedule up to 10 broadcasts.
No agent or organizational analytics can be accessed for this plan.
Pricing:
Starter: ₹2500/Month
Pro: ₹3500/Month
#3 Twilio - Third Best Interakt Alternative
Twilio is a leading omnichannel WhatsApp Business API Provider, offering businesses a seamless integration with various CRM systems. They ensure a unified experience across multiple marketing channels.
Twilio’s features:
Voice API: IVR & self-service allow users to set up a modern IVR with AI-enabled support.
Twilio Segment CDP: Allows you to create personalized engagement and build customer profiles across platforms on a single platform.
Twilio Sendgrid Email API: Users can build a custom email API with a brand trusted by top companies.
Limitations of the Twilio platform:
Twilio doesn’t have a dedicated dashboard.
Additional charge for every message+conversation sent.
Only API integration is available, meaning no chatbots either.
Twilio Pricing:
$0.004/Conversation, $0.005/Message
#4 Gupshup - Fourth Best Interakt Alternative
Gupshup stands out for its robust analytics dashboard, empowering businesses with real-time insights into customer conversations, engagement, and response rates on WhatsApp.
Gupshup Features:
Integration with WooCommerce, Magneto, and Shopify platforms.
Gupshup AI: Domain-specific AI models available for direct integration.
Bot Platform: Deploy your intelligent bots across channels like Instagram, Telegram & Twitter.
Enterprise Grade Security: Certified by RBI, GDPR, AICPA, and 4 more, GupShup ensures that your organization’s data stays secure.
Gupshup Limitations:
GupShup doesn’t have tier-based pricing.
It charges based on every message and conversation made with a high markup.
Gupshup Pricing:
Marketing- $0.0099/Conversation + $0.001/Message
Utility- $0.0014/Conversation +$0.001/Message
Authentication- $0.0014/Conversation + $0.001/Message
Authentication (International)- $0.028/Conversation + $0.001/Message
Service- $0.004/Conversation + $0.001/Message
#5 Wati - Fifth Best Interakt Alternative
WATI focuses on providing advanced customer segmentation, allowing businesses to target specific audiences and tailor WhatsApp communications based on customer behavior and preferences.
Wati Features:
Broadcast – Bulk engagement with your customers efficiently through customized campaigns.
Chatbots – Create no-code chatbots and integrate them with Claude, Gemini, or OpenAI API Keys to provide responses to queries.
Shared Team Inbox – Have a shared inbox for your team on the WhatsApp Business API.
Limitations of Wati (₹2499/Month):
Limitations on the number of chatbot sessions.
Additional charge for extra chatbot responses.
A cap of 5 users in all their plans, while Heltar has no limitation.
Basic, response-based Chatbots.
Wati Pricing:
CRM- ₹2,499/Month
CRM+ChatBot- ₹5,999/Month
Enterprise- ₹16,999/Month
#6 360Dialog - Sixth Best Interakt Alternative
360Dialog is a WhatsApp Business API provider known for its seamless integration and scalability. Its direct access to the WhatsApp API makes it ideal for enterprises needing high message volumes and advanced analytics.
360Dialog Features:
Direct WhatsApp API Access: Enables businesses to bypass intermediary platforms for a more reliable experience.
Scalable Messaging: Perfect for large organizations, capable of handling high-volume campaigns.
Analytics Tools: Includes comprehensive reporting and analytics for monitoring customer interactions in real-time.
No-Code Chatbot: Easily deploy chatbots with simple drag-and-drop tools, enabling automation without the need for coding.
360Dialog Limitations:
Focus on Enterprises: 360Dialog’s focus on scalability makes it more suitable for larger enterprises rather than small businesses.
Limited Integrations: Although it offers direct API access, the number of native integrations is lower compared to other platforms like Heltar.
360Dialog Pricing:
The pricing for 360Dialog starts at €49/month.
#7 Infobip - Seventh Best Interakt Alternative
Infobip offers a robust, multi-channel communication platform, enabling businesses to seamlessly interact with their customers through SMS, email, voice, and social media channels.
Infobip Features:
Omnichannel Support: Businesses can reach customers across multiple channels from a single platform, ensuring a consistent brand experience.
AI-Powered Chatbots: Infobip’s chatbots are equipped with AI-driven automation tools that enhance customer service and engagement.
Global Reach: Infobip supports over 700 telecom integrations globally, making it one of the most reliable platforms for international campaigns.
Secure Communications: With advanced encryption and security protocols, Infobip ensures that sensitive customer data is always protected.
Infobip Limitations:
Complex Pricing: The pricing structure can be confusing and is typically customized based on the specific needs of a business.
Overwhelming Features for Smaller Businesses: Infobip’s extensive features may be overwhelming for smaller businesses that don’t require such advanced capabilities.
Infobip Pricing:
Pricing is custom-based depending on the scale and specific needs of the business.
#8 Cheerio - Eighth Best Interakt Alternative
Cheerio is known for its ability to combine email, SMS, and WhatsApp marketing into one platform, helping businesses drive engagement across multiple channels.
Cheerio Features:
Retargeting Alerts: Automatically send personalized WhatsApp messages to customers based on their behavior on your website.
Drip Campaigns: Create and manage WhatsApp drip campaigns with ease using Cheerio’s drag-and-drop workflow design.
Native CRM Integrations: Seamlessly integrate with popular CRM systems like Salesforce, HubSpot, and Zoho to improve customer relationship management.
Cheerio Limitations:
High Base Pricing: The base plan for Cheerio starts at ₹4500/quarter, which may be steep for small businesses.
Limited Features on Lower Plans: Some advanced features, such as unlimited chatbot capabilities, are only available to Enterprise subscribers, limiting the utility of lower-tier plans.
Cheerio Pricing:
Basic Plan: ₹4500/Quarter
Growth Plan: ₹15,000/Quarter
#9 Vonage - Ninth Best Interakt Alternative
Vonage offers GenAI-powered conversational flows across multiple platforms including WhatsApp, enabling businesses to engage their customers in a more human-like manner.
Vonage Features:
Omnichannel Messaging: Connect with customers across multiple channels like WhatsApp, SMS, and Facebook Messenger from a single platform.
GenAI Capabilities: Vonage’s advanced AI tools help create personalized, human-like conversational flows for improved customer interactions.
Real-Time Analytics: Vonage offers detailed reporting and analytics that help businesses track the performance of their messaging campaigns in real-time.
Vonage Limitations:
High Setup Costs: Vonage’s GenAI features and advanced tools come with high setup costs, making it less accessible to smaller businesses.
Limited Free-Tier Options: Vonage offers limited options for businesses looking to start with a free tier, making it difficult to test the platform without financial commitment.
Vonage Pricing:
API pricing starts at $0.004 per WhatsApp conversation, and additional costs apply for advanced AI features.
#10 Yellow.ai - Tenth Best Interakt Alternative
Yellow.ai is a leading WhatsApp Business Solution Provider, offering businesses a comprehensive platform for AI-powered automation across multiple communication channels.
Yellow.ai Features:
Omnichannel Engagement: Engage with customers across multiple channels including WhatsApp, email, and voice using Yellow.ai’s unified platform.
Advanced Chatbots: Yellow.ai’s AI-driven chatbots enable businesses to provide real-time customer support and automate repetitive tasks.
Comprehensive Analytics: Yellow.ai provides detailed analytics and reporting tools, allowing businesses to gain insights into customer interactions and improve engagement strategies.
Yellow.ai Limitations:
Custom Pricing: Yellow.ai does not offer transparent pricing and is typically available for large enterprises that can afford to negotiate bespoke plans based on their specific needs.
By evaluating these top 10 alternatives, you can choose the best WhatsApp business API provider that suits your business needs, budget, and growth potential.
